Life is about exploring, experiencing and being free. Being active and living an active life.

Active Life was founded with a purpose of offering an awesome curated experience to sports enthusiasts like you.

Active Life currently owns and manages 2 hotels in Madarao Ski Resort, Active Life Madarao and Xplore by Active Life

Not just winter sports, we are also expanding our presence in other summer sport destinations like diving and hiking spots in other countries so don't forget to sign up to our Newsletter to get updates and offers from us.

At Active Life, we take care of everything from sport to food, to rest so you can focus on your adventure.



Float through Japanese birch trees on Madarao’s famous powder! Experience Madarao’s 20 meters of annual snowfall, uncrowded slopes and feel the deep tree runs and non-stop face shots.


Boot up with an espresso, power up on a hearty breakfast then hit the powder.  When you return from a hard day of skiing enjoy an exquisite culinary experience curated by our new Executive Chef and his team.

Active Life Snow Club

Active Life Snow Club is Active Life Japan's international Ski School offering internationally qualified English lessons at Madarao Mountain Resort and Active life's very own Palcall Tsumagoi Mountain Resort!


After a long day of skiing share your GoPro video’s over a glass of your favourite beer in the bar.  Enjoy a piping hot bath to relax those weary muscles.



Enjoy a great night’s sleep in our newly renovated rooms. Our western beds are famously comfortable and most of our rooms are equipped with private en-suites and all western comforts.


Select the very best powder skis, snowboards or beginner rentals from Miyuki by Active Life. Located next to the chairlifts on Madarao, Miyuki offers the very best rental equipment, amazing retail products and wide range of accessories for you.


Discover the wonders of some of the snow resorts in the areas that surround Madarao. Active Life offers a complimentary inter-resort shuttle to 12 nearby ski resorts exclusively to all Active Life hotel guests who have booked direct and staying with us for 4 nights or more.


Experience the best snow experience and Explore around one of Japan's hidden gems, MADARAO!!

Scroll to Top